- AEON RETAIL Co.,Ltd.
- https://www.aeonretail.jp/
- AEON RETAIL is a comprehensive retailing business with approximately 400 stores with approximately 85,200 employees.
Japan
- Industry
- Retail
- Solution
- Store operation
- Start time
- 8/2017
- Complaint before
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It was a challenge to make a person's time shortage normal and inefficient customer service.
In the interior last year, we introduced about 20 thousand smart phones to stores and took the first step in digitizing stores. So with chronic lack of personnel, just introducing smartphones made it difficult to realize adequate customer service.
- Why we chose Buddycom
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The greatest purpose of introducing "Buddycom" this time is to realize "reform of employee's way of working".
Unlike the transceiver, Buddycom likes to have almost no restrictions on the communication situation because it uses the internet line.
Significantly shorten "time to find people, goods and places", improve customer service
Tardy and absences such as training and meeting decreased. And we can ask to cashiers and packing supporters soon during busy time, so the waiting time for customers has decreased.
Also, the moving distance of employees has been shortened to 1/2 by pedometer.
Even though the moving distance decreased, communication between staff were improved, and it was effective in customer service.
It is very handy because you can talk without having to wait for the staff call end
Because it is possible to hear back by recording, it is convenient when it is hard to hear.
For that reason, it is popular that managerial personnel and executives have been able to improve communication with subordinates and make smooth customer service possible.
Buddycom is highly evaluated by employees who actually use it, and we think that is an attractive product.
We use Buddycom for all team play
We used Buddycom to thoroughly eliminate unnecessary time such as product inquiries and time to search for people to make effective use of limited time.
By doing so, it is now possible to fundamentally improve customer service and services that are essential.
Especially when calling cheering staff on store broadcasting, such as when crowded food registers, gathering was late, but using Buddycom makes calling up individually easily and quickly.
In addition, we were able to have instructions and confirmations that needed to be contacted to more than one person by phone at the same time, so that we can now have a common understanding of when and what all employees need.
Consider using Transceiver translation
We will accelerate the realization of "reform labor conditions of employees".
In future, we are considering utilization of Buddycom's "Transceiver translation" function registered in domestic patent.
We would like to use it as real-time communication between employees with different nationality and as a means for foreigners to deal with customers.
Teppei TakeuchiAEON RETAIL Co.,Ltd.
Store operation dept.
Atsushi WatanabeAEON RETAIL Co.,Ltd.
Store operation manager